Socks & Docs

A weekly newsletter for Ops Leaders and process-obsessed individuals.

Hello there, If you’re leading a team, I know you’ve wondered: “How do I keep my people motivated? What do they really need from me?” I’ll let you in on a secret: your employees want consistency more than anything. More than sweet perks, constant praise, or another Starbucks gift card. Consistenc...

by Lisa González — Dec 19, 2025

What 2025 Taught Me About Consistency and Growth

Hey, As we creep up on the end of 2025, I’ve been thinking a lot about the leadership teams I worked with this year— the wins, the sticking points, and the patterns that kept showing up. After a really inspiring Clarity Break, I’ve boiled the year down to four key lessons learned: 1. Everything s...

by Lisa González — Dec 12, 2025

Why Your Team Keeps Reinventing the Wheel (and How to Stop it)

Hey there, If your team keeps doing the same work ten different ways, the problem is not your team… it’s you. I know that probably hurts to hear, but it’s the truth. When people do not know the right and best way to do something, they make it up. Every time. Then you spend your days chasing mis...

by Lisa González — Dec 05, 2025

If Your Team Keeps Asking, “How Do I Do This?” Read This

Hey, Listen, I know the word process doesn’t exactly spark joy for you. Most entrepreneurs resist it at first. It can feel rigid or unnecessary. But the truth is that these myths keep you stuck in the day-to-day and rob you of the clarity you need to lead. Myth 1: “Process isn’t who I am.” You ma...

Nov 28, 2025 documentation myths operations process process documentation

The Simple Discipline Most Leaders Avoid — and Why It Sets You Free

Hey there, Let me ask you a question:When was the last time you slowed down long enough to define the right and best way to do the important things in your business? If your answer is somewhere between “not recently” and “never,” you’re in good company. Most of the leaders I know delay this work....

Nov 23, 2025

Does Your Best Manager Know They're Safe?

I came across a study from Harvard Business Review that found that managers feel less psychological safety than both their bosses and their teams. I had to take a pause because, WOW. But then it made perfect sense. If you’ve ever been a manager, you know what it’s like to be squeezed from both si...

by Lisa González — Nov 15, 2025

How Teenage Dating Reminded Me What Great Leaders Do Differently

Hey there, So the other day, a friend was telling me about her teenage son who just started dating. (I think I just felt every parent reading this tense up) She was laughing, partly because it’s sweet, and partly because it’s chaotic. The constant texting. The uncertainty. The constant “what did ...

Nov 08, 2025

The Myth That Process Kills Freedom (and Why the Opposite Is Actually True)

Hey there, If you’ve ever built something from nothing, you know the feeling… that electric mix of passion, energy, and possibility. You start with an idea and the courage to chase it. You work hard, hire a few great people, and suddenly, things are moving. Fast. Then, somewhere along the way, so...

Nov 01, 2025

The Paradox of Process: How Structure Creates Freedom

Hey there, I was talking to a client the other day, and they shared a story with me that has been weighing on me. So, it starts out with two stonemasons… A traveler asks the first what he’s doing. “I’m laying bricks,” he says without looking up. The traveler turns to the second and asks the sam...

Oct 25, 2025

The Paradox of Process: How Structure Creates Freedom

Hey there, I've been talking to a lot of entrepreneurs lately, and I've noticed a trend: they crave freedom, the freedom to think, create, and lead. Yet most feel buried under the weight of their own business. They’re working harder than ever, but not seeing the breakthrough they hoped for. Here'...

Oct 18, 2025

Socks & Docs

A weekly newsletter for Ops Leaders and process-obsessed individuals.

Socks & Docs

A weekly newsletter for Ops Leaders and process-obsessed individuals.

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